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Get rid of white Mailchimp Footer

Want to style the footer injected in to the Mailchimp custom templates?

Mailchimp is great, but this is one issue that really caused me some headaches. If you decide to code your own Mailchimp templates then you will notice, when you send a campaign an unstyled white footer is just attached to the end.

Supplying this information to your users is a standard requirement along with the ability to unsubscribe from the mailing list. You cannot remove the footer information, but you can make it fit in your email so it doesn’t stand out so much. The annoying thing about this is that you cannot see it in the preview or the test emails, so you are essentially styling the footer blind.

After much searching, I found that you can add the following code to your template. This is now content you can easily access, preview and style for desktop and mobile. Essentially now you are supplying the information yourself, so when Mailchimp scan the email before sending it, they do not need to inject the white footer.

<p>*|LIST:DESCRIPTION|* <br>  <br>  <a href=”*|UNSUB|*”>Unsubscribe</a> *|EMAIL|* from this list.<br>  <br>  Our mailing address is:<br>  *|HTML:LIST_ADDRESS_HTML|*<br>  <br>  Copyright (C) *|CURRENT_YEAR|* *|LIST:COMPANY|* All rights reserved.<br>  <br>  <a href=”*|FORWARD|*”>Forward</a> this email to a friend<br>  <a href=”*|UPDATE_PROFILE|*”>Update your profile</a></p>

This code is sourced from Mailchimp’s help documentation here.